The next eight years, domestic lovers of the apple products, does not have to spend millions of dollars to buy a ticket to go abroad, need to travel to Beijing international conference center, can will apple industry chain to the forefront of software and hardware, even resist scratching, touch screen mirror protection shell game "angry birds" latest product take in everything in a glance.

Yesterday, city of investment promotion bureau and the United States international data group common external claim, world's largest to apple products and upstream and downstream industry chain as the leading professional display platform-digital world Asia exposition (Macworld Asia 2011) settled in Beijing from this year, will be held in Beijing once a year. Both sides, for the first time for 8 years, cooperation term exhibition will be the first in September 22 to 25,, in national conference centre.

This is the first time in 25 years Macworld outside the United States held the exhibition industry chain apple. According to the organizers said the exhibition will be next year, on August 2, 2012 in the country to 5, the center held the exhibition has been booked, during the international conference centre of all exhibition hall.

"Apple" at the industry chain

This exhibition of the participating enterprises including apple equipment in the most important hardware suppliers, global apple accessories market sales in the top 10 more than half of the manufacturers, apple development and content providers, operation and service providers, distribution and solution provider. Product to involve move hard disk, mobile phone power supply, headphones, patch, cover, keyboard, speakers, the vehicle-mounted system, mobile games, orientation navigation, mail service, etc DuoZhong products.

Among them, the apple on the industry chain, one of the world's ten largest enterprise Seagate, global sales of the largest Kingston move hard disk, Europe's first brand LaCie, apple three big power providers Singapore iBaTtZ, hand-painted enamel process protection shell of the Vatican holy, game producers and application of the largest online download "anger bird" developers Rovio company, Finland "Titanic" grand scene and the movie stunt solution provider WACOM, and mainland China only apple iPhone to have reached a cooperation agreement with the telecom operators China unicom will collective appearance.

The exhibition, there are 12 apples on the industry chain related technology and products will be world debut, the world's largest Office software provider Microsoft will carry Office for Mac series product appearance, in the event of the size of the previous maximum.

Why do you choose to talk about Beijing, organizers said that Beijing has industry environmental advantage, science and technology, creative industry is the future economic development of Beijing, one of the important industrial talent rich reserves. As the capital, Beijing has irreplaceable influence to the national high-tech industry has, driving effects. In addition, as an apple in China to open four retail entity shop, Beijing half, have a good user base and apple culture group identity.

The exhibition will bring a nearly jobs

According to the city of investment promotion bureau of statistics, this exhibition is expected to an audience of more than 200000 people, including the Beijing audience would be around 65%, the proportion of foreign visitors will reach more than 5000 passengers, and will in the future five years with no less than 20% growth. According to the average professional audience consumption is 10000 yuan RMB, the general audience consumption 2000 RMB every year to this city, the exhibition will bring about RMB 500 million of the hotel, catering and tourism, transportation, shopping, and other aspects of the economic benefits and create jobs.

Investment promotion bureau, the officials say, in recent years, with mobile Internet technology and products for the pilot are driven new consumer electronics industry chain and the user group is radical expansion, China is now the largest consumer electronics market in Asia, also is the consumer demand the fastest growing, the exhibition held in Beijing will cause global consumer electronics industry attention, form knowledge, innovation, investment and cooperation, so as to promote the new industry pattern of this city new consumer electronics industrial upgrading, further strengthen this city in the national information industry, even global position.





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